The City of Diamond Bar is partnering with SCORE, a nonprofit association that provides free mentoring, resources and advice, to help start, grow, and maintain local businesses.
As a resource partner of the U.S. Small Business Administration (SBA), SCORE has over 300 chapters with thousands of volunteer business counselors across the country to provide services such as business advice on every aspect of business planning, start-up, management and growth. Other services include workshops and seminars on topics that are customized to the needs of the local business community.
Sessions are available at Diamond Bar City Hall, schedule your appointment by calling 626-593-1120.
Workshops take place at the Diamond Bar Center, located at 1600 Grand Avenue, Diamond Bar. Additional workshops will be posted as scheduled.
To find out more about the SCORE program, visit the East San Gabriel Valley SCORE Chapter website to schedule a one-on-on mentoring session, get additional information on services offered, or for upcoming workshops/seminars.
Learn how to identify and attract customers to your product or service by finding their real wants and needs.
Learn how to get your message to those target customers. Determine why they should want to buy from you
and keep coming back. We will look at methods to create and build awareness, generate a sale and encourage
Marketing, Promotion, Advertising and Sales are synergistic, but need to be understood separately for maximum
effect. In this workshop you will learn exactly what they are and how to use them in your plan.
INSTRUCTOR: Carl Woodard of SCORE presents this workshop. During his extensive career, Carl marketed, managed
and sold many of the country's largest food brands, such as those of Hunt Foods: Hunt's Tomato Sauce,
Swiss Miss Cocoa, Wesson Oil, and Orville Redenbacher's Gourmet Popping Corn.