General Policy

General Policy

3.1. The City’s official website at (or any domain owned by the City) will remain the City’s primary means of internet communication.

3.2. The establishment of City social media sites is subject to approval by the City Manager. Upon approval, City social media sites shall bear the name and/or official logo of the City.

3.3. All content on City social media sites shall be reviewed, approved, and administered by the City’s Public Information Manager.

3.4. City social media sites shall clearly state that such sites are maintained by the City and that the sites comply with the City’s Social Media Policy.

3.5. City social media sites shall link back to the City’s official website for forms, documents, online services and other information necessary to conduct business with the City.

3.6. The City’s Public Information Manager shall monitor content on City social media sites to ensure adherence to both the City’s Social Media Policy and the interest and goals of the City.

3.7. The City shall use social media sites as consistently as possible and in conjunction with other established City communication tools.

3.8. City social media sites shall be managed consistent with the Brown Act. Members of the City Council and City Commissions shall not respond to any published postings, or use the site or any form of electronic communication to respond to, blog or engage in serial meetings, or otherwise discuss, deliberate, or express opinions on any issue within the subject matter jurisdiction of the body.

3.9. The City reserves the right to terminate any City social media site at any time without notice.

3.10. City social media sites shall comply with usage rules and regulations required by the site provider, including privacy policies.

3.11. The City’s Social Media Policy shall be displayed to users or made available by hyperlink.

3.12. All City social media sites shall adhere to applicable federal, state and local laws, regulations and policies.

3.13. City social media sites are subject to the California Public Records Act. Any content maintained on a City social media site that is related to City business, including a list of subscribers, posted communication, and communication submitted for posting, may be considered a public record and subject to public disclosure.

3.14. Employees representing the City on City social media sites shall conduct themselves at all times as a professional representative of the City and in accordance with all City policies.

3.15. All City social media sites shall utilize authorized City contact information for account set-up, monitoring and access. The use of personal email accounts or phone numbers by any City employee is not allowed for the purpose of setting-up, monitoring, or accessing a City social media site.

3.16. City social media sites may contain content, including but not limited to, advertisements or hyperlinks over which the City has no control. The City does not endorse any hyperlink or advertisement placed on City social media sites by the social media site’s owners, vendors, or partners.

3.17. The City reserves the right to change, modify, or amend all or part of this policy at any time.